TOPPAN Group

The purpose is to bring together the group's strengths

This project restructures the group philosophy of Toppan Printing, a global company with a history of more than 120 years, in conjunction with its transformation into a holding company. In October 2023, TOPPAN Inc. removed the word "Printing" from its company name (formerly Toppan Printing), which had been in continuous use for more than 100 years. At the same time, the company transformed to a holding company structure to achieve further business growth under the TOPPAN brand. In line with this group reorganization, the Advertising Department of the Public Relations Division of TOPPAN worked with Gramco to formulate a new group philosophy, "TOPPAN's Purpose & Values," as a collaborative project. The purpose of the company was defined through its commitment to contributing to the world's cultures based on the respect for people that the company has always valued and on its wide-ranging business activities, with the slogan "Breathing life into culture, with technology and heart." The collaborative team conducted extensive interviews and research to support the formulation of the group's philosophy and the development of internal communication tools, such as a brand book. Today, the TOPPAN Group has adopted this purpose as a shared guideline throughout the group, with all employees globally working collectively to further enhance its corporate value.